SEO Services - Smoke and Mirrors?

Copyright: marigranula / 123RF Stock Photo SEO Services - Smoke and Mirrors? I quite frequently hear the comment that SEO is all 'smoke and mirrors' from people who have tried the services of 'SEO Experts'. Why is this? After all it is a skill like any other skill attained from training and Read more...

Search Engine Optimisation – Ensuring Valid and Optimised HTML Code

Search Engine Optimisation – Ensuring Valid and Optimised HTML Code You have built your website, your design team have ensured that it looks good, but has this been properly optimised with regard to the underlying HTML Code? There are only a few tested rules about what HTML tags to use and a Read more...

An SEO’s Advice: the importance of fixing outbound links

This is a guest post by Michael Martinez. As Bing and Google rule out more beloved link building strategies, marketers increasingly turn to supposedly “safe” strategies like broken link replacement (a form of “link reclamation”).  I’m not convinced this is as safe a link building Read more...

SEO Strategies You Should Not Be Using

SEO Strategies You Should Not Be Using This is a great article detailing 4 ways to NOT be building your SEO on. Organic ranking in Google has become increasingly difficult as they strive to improve the way in which the results are returned so as to filter out poor and irrelevant content. These Read more...

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How to Improve Social Shares for Your Blog

How to Improve Social Shares for Your Blog Having a Blog is all well and good but keeping it up to date with new, fresh and interesting content takes time. Investing this time needs a return. The most effective way to get this will be from social sharing of your content. This is a great article Read more...

Search Engine Optimisation Basics – What is it all about?

Search Engine Optimisation Basics Search Engine Optimisation Basics – what is it all about? You have your website built and running with it proudly presenting your products and services. Now what? I speak to many people about their sites and ask what the objectives are for it and get back Read more...

Is Click Through Rate A Ranking Signal?

Are click through rates on search results a ranking signal? The idea is that if the third result on a page is clicked more often than the first that it will, over time, rise to the second or first result. I remember this question being asked numerous times when I was just starting out in the Is Read more...

Content Marketing: it’s All About Targeting

Early last year, content marketing surpassed link building, when it comes to search volume. It’s definitely not something new, but apparently the term is sufficiently self-explanatory at CEO- and manager level to have earned content marketing a place on the product menus of sales-driven SEO Read more...

WordPress Plugin Vulnerability

 WordPress Plugin Vulnerability It was reported this week that a WordPress Plugin -'Revolution Slider' has a major vulnerability in it that allows a hacker to download files from the server. This vulnerability was discovered some months ago but has been kept under wraps by the Read more...

SEO in 2015 from the Experts

SEO in 2015 from the Experts It is always a bit of fun to read 'experts' predictions of what the future will hold, especially when you look back at them later and see just how right or wrong they were! This article from Powered by Search lays out the thoughts of a number of SEO Read more...

Google Ranking Versus Traffic

Google Ranking Versus Traffic Do you get excited when you find your site listed in the top 2 or 3 pages of Google for a particular keyword? Well the latest study by Chitika should tell you not to bother. Even on page 1 there is a huge drop off from position 1 to position 10 in traffic. Every Read more...

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An SEO’s Advice: the importance of fixing outbound links

This is a guest post by Michael Martinez. As Bing and Google rule out more beloved link building strategies, marketers increasingly turn to supposedly “safe” strategies like broken link replacement (a form of “link reclamation”).  I’m not convinced this is as safe a link building Read more...

Google Mobile Search

Google Mobile Search Update It is early days yet to draw any firm conclusions as to what effect the Google Mobile Search algorithm update is going to have on traffic and rankings. It has certainly been a much talked and speculated about change leading up to the 21st April which is the date Read more...

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