Blood Swept Lands and Seas of Red

I was fortunate recently to spend time at the Tower of London viewing the spectacular display of 888,246 ceramic red poppies, placed there to commemorate each and every British military fatality during the First World War. The title of the exhibition was inspired by a line in the will of a Read more...

What Signals of a Quality Web Page: E-A-T (Expertise, Authoritativeness, Trustworthiness) and More

Google started releasing their quality raters' guidelines to the public last year - the step which you get to admire for its openness and helpfulness (Or they just figured they couldn't do anything about it because the guidelines kept leaking, so they figured they'd rather build a good PR off Read more...

World Honey Bee Day - 15th August 2015

Most of us are aware of the sad state of the honey bee and its' parlous decline in numbers over recent decades; what we might not be aware of, is the fact that August 15th has been designated World Honey Bee Day, as a way of both drawing attention to this situation and of celebrating the huge Read more...

An SEO's Advice: the importance of fixing outbound links

This is a guest post by Michael Martinez. As Bing and Google rule out more beloved link building strategies, marketers increasingly turn to supposedly "safe" strategies like broken link replacement (a form of "link reclamation"). I'm not convinced this is as safe a link building strategy as its Read more...

Denby Malmo

One of the strongest British tableware launches this year has been the Scandinavian inspired Denby Malmo range. Featuring bold blue and white banded plates with floral accent pieces, Malmo has all the features for which Denby is justly famous : dishwasher, microwave, oven and freezer safe. The Read more...

Content Marketing: it's All About Targeting

Early last year, content marketing surpassed link building, when it comes to search volume. It's definitely not something new, but apparently the term is sufficiently self-explanatory at CEO- and manager level to have earned content marketing a place on the product menus of sales-driven SEO and Read more...

Glasses Need to be Heavy - Crystal Glasses

Having studied the ways in which taste is influenced by the weight, shape and colour of the cutlery, experimental psychologist at the University of Oxford Professor Charles Spence has conducted research into making cocktail parties a success - and the main conclusion is, never underestimate how Read more...